The gift planning strategy of a local congregation should be geared to encouraging people to give and to make it easier for them to do so. Honor gifts (donated in the name of living people) and memorial gifts (donated in the name of the deceased) are wonderful vehicles for giving, but many churches fail to make the most of them by having no set policies or sloppy policies on how to handle them. Here are some practical tips. (Photo: Bill McChesney, Creative Commons)